One of the problems people have with action is that they think about it too much first. Thinking about doing something actually makes it harder to do the task. Tasks are always harder in your head. Once you actually start doing your task you always find yourself thinking god what was I worried about this … Continue reading »
Resume Writing, Marketing and Getting A Job
I was talking to a potential client today. I say potential because he is in the process of deciding whether to sell his business and get a job instead. He is actually going to apply for some jobs and see what he can get. The fact that he is looking at jobs already says to … Continue reading »
Time Management
I so often hear clients say “I don’t have enough time” or ” being creative isn’t my problem my problem is time”. I always think when I hear this, really is that your problem. We all have the same amount of time in a day, we are all given 24hrs. So no-one can have more … Continue reading »
Can you create word of mouth marketing?
Without a doubt you still can’t beat a personal referral, it is by far the best way to get a new customer. If you are looking for a gardener and someone says, “my gardener is the best here have his number”, your response 9 times out of 10 will be to give him a call. … Continue reading »
Pleasure Vs Enjoyment
“Nature wants us to be mediocre because we have a greater chance to survive and reproduce. Mediocrity is as close to the bottom as it is to top, and will give you a lousy life” This means if you don’t take risks and play it safe you may have a comfortable life in the suburbs … Continue reading »
Marketing The New Way
Now with the new way of marketing your business or product content is king. Consumers want to feel connected to your brand and online that means meaningful content otherwise you will loose them. Behind the scenes videos are great for this as they allow the consumer to really connect with your brand from a place … Continue reading »
Taylor Steele – Taking advertising to another whole level
My eight year old son asked me yesterday “why do they lie on ad’s so much dad?” Well I couldn’t have said it better myself. TV advertising revenue is in a steady decline and a lot of it is to do with consumers spending more time on their computers but I also think a big … Continue reading »